Autocult Year Book & Mercedes Model

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Autocult Year Book & Mercedes Model by Autocult

The compatibility of something incompatible  

The 184 pages book "AutoCult" is a different kind of book - it is THE book for the automotive enthusiast who wants to learn more about the many stories of long forgotten automobiles, brands and other developments. Whether rare, fast or strange – many interesting stories in conjunction with precise historical accuracy, flanked by many historical photographs and illustrations of AutoCult models, make this book (as well as all future editions) a reading experience for those interested in automotive history.   Admittedly, this odd mixture of two Mercedes never existed. The combination of a real sportscar à la an original DTM offshoot and a luxury Mercedes-Benz sedan, especially due to its interior, can only be attributed to the imagination of an advertising agency.   The result that the advertising graphic designers presented to their Swabian customer around 1990 was not a perfect graphic design, but a desirable combination of vehicle components that should induce viewers to dream. The idea on which the digital fiction based on was quite simple, but in no way “new”. It embodied the wish of driving a super-fast car that offers maximal comfort at the same time. Anyone who looks back in automotive history will find that this idea was already rudimentarily implemented in the late 1930s. Back then the bodywork of luxury cars was often skinned in sleek, aerodynamic bodywork to achieve higher speeds on the new highways. But this remained a unfulfilled automotive dream even after decades. Over the course of automobile development traits like the performance, safety and of course the driving ease have been improve significantly. Also in the premises of Mercedes-Benz this subject came up again and again and in 1990 the Swabian manufacturer together with its advertising agency created this odd mixture, which now sees the light of day in form of a miniature in scale 1/43 for the first time.   Although the idea and the computer animation originated already 28 years ago, it pours on a undeniable charm even today.

Description: Autocult Year Book & Mercedes Model
Catalogue#: ATC99118
Product Type: Books
Scale: -
Event: Road, Concept Cars
Colour: -
Drivers: -
Sponsors: -
Dates: 2018
Race/Position: -
Release Date: December 2018
Weight: 3000 grams

Model is a Mercedes advertising fantasy from the 1990s.

Limited edition of 333 pieces.

About Autocult

A relatively new maker of very well finished resincast models, established in 2015. Very imaginative choice of subjects, often concentrating on the more eccentric episodes in motoring history! Production limited to 333 pieces of each subject, which often means that we get one delivery and that is it, so pre-orders strongly recommended!! Made in China for Germany.

A dedicated team, a shop you can visit - we provide the personal touch!